ETSU names GM of Revenue Sports to manage NIL agreements

ETSU has announced the appointment of David Blackburn as general manager of revenue sports for football, and men’s and women’s basketball.
Blackburn will oversee Name, Image, and Likeness or, NIL agreements, and revenue-sharing negotiations, and work with head coaches managing rosters, building schedules, and offering strategic administrative guidance. The newly created position will make ETSU the first in the Southern Conference to implement a general manager model across multiple sports, and allows coaches to focus more on athletic performance. Blackburn came to ETSU in 2022 as director of football operations.